AseanOutlook.com – Visa will be harnessing its data analytics capabilities and research to generate useful traveller insights. Through collaborative co-creation with Tourism Malaysia, this will help to transform tourists’ travel experiences when they visit Malaysia.
“Malaysia has many outstanding travel spots, and we want to help achieve Tourism Malaysia’s goal of becoming one of the world’s top tourist destinations. We are able to leverage our analytics capabilities to provide insights on travellers visiting Malaysia and our extensive global network to further help Tourism Malaysia promote Malaysia as a leading tourist destination in the world,” says Visa Country Manager for Malaysia, Ng Kong Boon
Ng Kong Boon said Visa is excited to collaborate with Tourism Malaysia to promote Truly Asia Malaysia. This strategic partnership is a milestone for both Visa and Tourism Malaysia. The partnership will also leverage on Visa Preferred Merchant Programme (VPM) which features a variety of rewards and benefits popular amongst tourists visiting Malaysia.
“In addition, Visa has more than 3.4 billion cards worldwide, and enabling our cardholders to make full use of their privileges when they travel using our preferred merchant programme is important to us,” added Ng Kong Boon.